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QR Codes and Review Collection Methods

Beyond automated campaigns, you can collect reviews through multiple touchpoints using QR codes, direct links, and embedded forms. These passive collection methods let customers leave feedback whenever they’re ready, increasing your total review volume by up to 50%.

Step 1: Generate Your QR Code

Access your review funnel to create QR codes and shareable links:

  1. Navigate to Contacts → Review Funnel
  2. Open your existing review funnel (or create a new one)
  3. In the Review Funnel Editor, click the “QR CODE” button at the top right
  4. Download the QR code image to your computer
  5. Test the QR code by scanning it with your phone to verify it works

Step 2: Physical Deployment Strategies

Place QR codes in locations where customers naturally pause:

  1. Customer Transaction Points:
    • Receipts, invoices, and billing statements
    • Check out areas and service completion locations
    • Business cards and thank you materials
  1. Waiting and Display Areas:
    • Table displays, waiting rooms, and common areas
    • Signage, brochures, and informational materials
    • Service areas where customers spend time

    Step 3: Digital Collection Methods

    Leverage online channels for review collection:

    1. Direct Link Sharing:
      • Click “VIEW FUNNEL” to see your live review funnel
      • Copy the URL from your browser address bar
      • Share this link via text message, email, or social media
      • Use in digital communications and follow-ups
    1. Website Integration:
      • In the Review Funnel Editor, click the “Embed Code” tab (4th tab on the left)
      • Copy the provided HTML code snippet
      • Ask your web developer to add it to your website
      • Common placements: footer, contact page, thank you pages
    1. Social Media Integration:
      • Share review links in social media posts
      • Add to social media bio sections
      • Include in Instagram and Facebook stories
      • Post QR codes as images with calls-to-action
    1. Email and Communication Integration:
      • Add review links to email signatures
      • Include in customer service responses
      • Add to automated confirmation emails
      • Include in newsletter sign-offs

    Step 4: Professional Integration

    Integrate review collection into your business processes:

    1. Ongoing Customer Communications
      • Add review links to all business emails
      • Include in appointment confirmations
      • Add to service completion notifications
      • Include in follow-up communications

    Step 5: Track and Monitor Collection Methods

    Monitor which collection methods work best for your business:

    1. Performance Tracking:
      • Use your review funnel analytics to see traffic sources
      • Monitor which methods generate the most responses
      • Track conversion rates from different channels
      • Compare engagement levels across methods

      Your multi-channel review collection system is now active! Combine with “Setting Up Your First Review Request Campaign” for comprehensive review management!

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